From Wildlife Warrior to Style Star: Robert Irwin Surprises Fans with Bold New Bonds Underwear Campaign
Published: [2025-4-4]
Robert Irwin, the globally recognized wildlife conservationist and son of the legendary “Crocodile Hunter” Steve Irwin, has just unveiled a side of himself that has fans buzzing – and doing a double-take. Known for his passion for animals and his signature khaki attire, the 20-something Irwin has stepped into the high-fashion spotlight as the new face (and body) of Bonds’ latest underwear campaign.
The recently released advertisements feature a “stripped-down” Robert, showcasing a stark contrast to his familiar Australia Zoo persona. Posing confidently for the iconic Australian brand, the images reveal a more mature and styled look for the beloved television personality and photographer.
This move marks a significant departure from Irwin’s typical public image, which has largely centered around continuing his family’s legacy in wildlife education and conservation. The campaign photos, described as “stunning” by many observers, highlight his physique and comfort in front of the camera in a completely new context.
According to the original report from WWBL.com, fans have expressed surprise online, with many commenting on the unexpected nature of the collaboration. While known for his adventurous spirit, this foray into the fashion modelling world wasn’t on most people’s radar.
Robert himself has reportedly expressed enthusiasm for the partnership. While specific quotes might vary depending on the campaign’s official press release, celebrity endorsements like this often focus on themes of comfort, confidence, and embracing individuality – messages that Bonds frequently champions.
This campaign places Robert Irwin alongside other notable figures who have previously represented the popular underwear brand. It’s a bold step that diversifies his public profile beyond the world of wildlife.
What’s the Takeaway?
Robert Irwin’s collaboration with Bonds is more than just an underwear ad; it’s a signal of his evolution in the public eye. While his commitment to wildlife remains unwavering, this campaign shows he’s not afraid to explore different avenues and challenge perceptions.
It’s a surprising, yet intriguing, chapter for the young conservationist, proving he’s comfortable navigating terrains far beyond the Australian outback.
What do you think of Robert Irwin’s new campaign? Let us know your thoughts in the comments below!
